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So make something small and simple, but original, and market it a bit. I have a few small tools that get a few thousand visitors a month, which brings in enough revenue to buy me a few dinners.

I think the startup crowd tries to make every weekend project into something big. But it doesn't have to be - small, but original work, when targeted to niche audiences, is easy to monetize ethically by giving very targeted ads in which they have a legitimate interest.

I won't get rich with my work of this nature - but my tools pay for their own infrastructure, with small/tiny (3 digit!) profits, so they are in the black. It is more than many startups can claim.



It's great bragging rights to be able to say "My website made more money than *.com last year"




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