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Cletus: it's an unwelcome intrusion

Harry: like television commercials?

Me: Yes, like TV commercials and youtube commercials and the multitude of unwelcome intrusions that do have some effect, that provide some value for the intruder but which are low grade on the developing advertising food chain.

Harry: ...the foundation of an I don't even know how many billion dollar industry.

Me: You mean like the multi-billion newspaper industry? I'm not saying that TV will go the way of newspapers but you remember TV happened before the net right? The vector today is towards ads that give people what they want, not ads that impose things on people (these won't go away but they aren't a high-value area).



"There's also plenty of buying intent to work with like this"

shrug

I'm not saying it's a sure thing (if it was it'd be done already). I'm just saying they've got a lot to work with.




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