I think you might be overblowing things. The quotes are:
> Staying in touch [...] require[s] little effort, time and resources but has an unlimited upside
In this case the "unlimited upside" is set in contraposition to the amount of effort it requires. It might not exactly true (it's not "unlimited") but it's "big".
> Unfortunately, for most people (me included) this isn’t something that happens naturally. So unless you have a solid system, chances are high that you won’t reach out to people regularly and miss out on a ton of fun and opportunities.
What puts it in context for me is that first one in the second quote: this article is addressing people with difficulties keeping in touch. If you're not that, the article is not for you, and at's ok.
Once that's clear, the other phrases read to me like motivational speech - for others and for the author themselves.
If the article was about weight lifting, it would start by talking about the health benefits it can bring.
A lot of friendships are (mutually) beneficial. Others are more neutral, and yes, some are pernicious. But you are not going to get people motivated to maintain them or make new ones if you lead with that. That'd be starting the weight lifting article by listing all the different injuries you can get.
> Zuckerborg meme.
I think you might be showing a lack of empathy here.
> Staying in touch [...] require[s] little effort, time and resources but has an unlimited upside
In this case the "unlimited upside" is set in contraposition to the amount of effort it requires. It might not exactly true (it's not "unlimited") but it's "big".
> Unfortunately, for most people (me included) this isn’t something that happens naturally. So unless you have a solid system, chances are high that you won’t reach out to people regularly and miss out on a ton of fun and opportunities.
What puts it in context for me is that first one in the second quote: this article is addressing people with difficulties keeping in touch. If you're not that, the article is not for you, and at's ok.
Once that's clear, the other phrases read to me like motivational speech - for others and for the author themselves.
If the article was about weight lifting, it would start by talking about the health benefits it can bring.
A lot of friendships are (mutually) beneficial. Others are more neutral, and yes, some are pernicious. But you are not going to get people motivated to maintain them or make new ones if you lead with that. That'd be starting the weight lifting article by listing all the different injuries you can get.
> Zuckerborg meme.
I think you might be showing a lack of empathy here.