Nice to see Erica's back. I got my first web host account from her company, Simpli back when she was a frequent slashposter. Why? Because I liked her approach to business -- work hard, take care of customers, provide a service worth paying for -- and I wanted to support that. Not that my $10/month account made any difference in Simpli's grand plan :-)

I agree with what she says here. I really don't get the misalignment I see here (HN's my only conduit to Valley thinking) between SV-type startups and what I think of as "good business."