With Facebook, it's easy for an average individual to leave the platform for good: stop using Fb/Insta/Whatsapp and install something like Privacy Badger to avoid tracking on all the other sites that have some form of Fb integration.
Leaving Google, by contrast, is way more difficult, their ecosystem reaches literally every corner of the web and you have to deal with it even if you don't consciously use any Google product, for example if Recaptcha doesn't like you, everyday online tasks like paying public school fees [1] or signing up to an online forum become much harder. Another example is Amp, where the fact that you are reading an article hosted into Google infrastructure is often hidden from you, there are many more examples. Trying to quit Google feels like that episode of Black Mirror where that woman is ostracised by everyone because she doesn't have the same cybernetic implant that everyone else is using. Just because Google hasn't been caught in any scandal comparable to the Cambridge Analytica one, it doesn't mean that it's OK for them to have so much unchecked power.
Leaving Google, by contrast, is way more difficult, their ecosystem reaches literally every corner of the web and you have to deal with it even if you don't consciously use any Google product, for example if Recaptcha doesn't like you, everyday online tasks like paying public school fees [1] or signing up to an online forum become much harder. Another example is Amp, where the fact that you are reading an article hosted into Google infrastructure is often hidden from you, there are many more examples. Trying to quit Google feels like that episode of Black Mirror where that woman is ostracised by everyone because she doesn't have the same cybernetic implant that everyone else is using. Just because Google hasn't been caught in any scandal comparable to the Cambridge Analytica one, it doesn't mean that it's OK for them to have so much unchecked power.
[1] see my submission history for details