Minusing the already growing snarkey comments, i too am at a loss, probably as i have never heard of them secondly their website forces me to stay in the iPhone version.

What am i missing?

Based on the blog post they mentioned igoogle ahead of games. Could it be linked to creating a more igoogle game marketplace.

Also couldnt help but notice how a game for igoogle would be constrained to small dimensions, just like those of a mobile.