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Only two features are iOS-only: promocodes and average user ratings. For everything else, it works great for Flash games as well.


Thanks! ;)


It actually took me 4 hours to build the very first version of this. To get it to where it is now took me another 21 months working on it part-time though.


Thanks for the tip on the book, I'll check it out.

I considered monthly subscription and want to offer it in the long run. Recurly looks like the best solution out there, but it's also pricey when you're starting out and want to keep costs low.

I really went with the most simple solution I could come up with, which is one price point and Harvest+PayPal as a super cheap payment solution that does not require payment gateway and merchant account.


Flat and unlimited pricing can often be a problem. Flat means EA pays as much to manage all their game-press for all their games as an indie dev does for one.

Also, I realize you're keeping it simple now but have you thought about figuring out scarce resources (likely bandwidth) and charging based on that? Or, even just setting a threshold at which there will be extra charges. (1GB traffic/day or 2GBs stored.)

When I see a company offer unlimited deals I wonder how long they'll be able to offer that.

Looks neat, if I had a product being released it's stuff I know I wouldn't be as on the ball with as you now are. I'll sign up (even at current prices) if I release anything.


Yes, I thought of pretty much every single possible pricing model, and I went with the simplest one I could come up with. Figuring out the price point and payment solution was the biggest hurdle that kept me from launching while the app was in private beta, and flat pricing meant and could keep things simple.

Even though an EA division would pay as much as an indie, I think the pricing is still very fair with effectively being less then 9 EUR / month and with the fact that I don't charge people if they don't want to renew after one year, but still keep the existent data.


What device are you reading the blog on?


Thanks! Yes, the music industry would be another niche that you could spin it off, but I still think you'd need to target the needs of that niche to make it really work well.


I think your product is probably 90% of the way there to being relevant for the music industry. It would appeal to music industry publicists, labels, marketing companies, artists etc etc.

I'm sure there is plenty of gas in the tank for the gaming industry!


Thanks for your feedback!

There are some things about it that are games-specific, such as the festival calendar and the sites that Promoter is crawling for press mentions. It could be expanded to non-game apps in the future, but I wanted to start with the area I have most expertise in.

The VAT pricing is due to the tax rules we have in Europe, but I can see that it adds noise to the price point. Monthly payment is something I'd want to add, but I wanted to keep it as simple as possible starting out.

For the average scores you enter the scores from the reviews to Promoter (e.g. 7 out of 10). Promoter will then calculate the average of all reviews.

Not sure what you mean with the Google+ joke? ;)


I guess the VAT situation must be different in other parts of Europe. I'm in Ireland and prices are usually advertised as ex-VAT if customers have a VAT bill they're paying themselves (because they charge VAT). That isn't the case for Irish devs which is why it's noisy for me.

One other thing I noticed: I suddenly got lots of emails from promoter because the search terms I used were too broad. I have a google alert "switch multi user browser ipad" which works well, but promoter emails me every time any of these terms appears. I couldn't find a way to correctly match articles containing all those terms (is that possible?), so I had to disable it by entering a random string in the search field.


I'm based in Sweden, so you'd only pay VAT if you're located within the EU and do not have a valid VAT number or if you're located in Sweden.

The syntax is different from Google Alerts (see the little grey text above the text field for the search terms). For your app I'd try "multi user browser" without commas.


+1 for a more generic 'App' (not just games) approach.

I suppose I could do this today (mostly) by curating my own app-specific RSS list in the app?


The RSS list is global for now, but give it a try to test Promoter with your app anyway. There is a big overlap between game and general iOS/Android sites, so it might still be useful to you.


Is it only for iOS, or will it work for Mac App Store too?


It's targeted towards games on all platforms really, so Mac App Store should work just fine. The only features that are iOS only are the promocodes and showing the average user rating.


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