Nice work! My local coffee shop uses square but I for some reason never redeem the stars, my wine shop has a physical punch card that I sometimes forget in my wallet when going. Seems like there’s room for experimentation in the area.
Would love a link to the demo if and when you’re open to sharing. I’m a product designer but not looking for projects, I’m mostly curious - this is one of the more unique ideas I’ve heard.
It's possible the OP was just trying out different storefronts and either doesn't have finalized assets or doesn't want to pull them up to try it out. When publishing or going live I agree with you, but in my experience most sitebuilders/storefronts have a draft / unpublished version - in which case uploading logos/product images/favicons/etc - isn't necessary until going live.
I don't think it's crazy that what you do for half your waking time has an effect in shaping you? It's like saying you're immune to advertising, you probably don't even notice all of the ways your work influences you.